Professor in Political Science and Computer and Information Science

David Lazer

E-commerce

Peer Reviewed Computer Science Conference
Publication date: 
11/2014
Authors: 
Ancsa Hannak
Gary Soeller
David Lazer
Alan Mislove
Christo Wilson

Today, many e-commerce websites personalize their content, including Netix (movie recommendations), Amazon (product suggestions), and Yelp (business reviews). In many cases, personalization provides advantages for users: for example, when a user searches for an ambiguous query such as \router," Amazon may be able to suggest the woodworking tool instead of the networking device.

Keywords: 
Search
Personalization
E-commerce
Price discrimination
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